Evan Scully, PWCF and Personal Trainer set out to make a positive video about CF for 65 Roses Day.
Because of cross infection, people with Cystic Fibrosis are not meant to come in contact with one another. Evan recruited parents of children with CF and people with CF to send clips of how they get their mucus out. Huge thank you to Evan for helping to raise awareness and funds for Cystic Fibrosis Ireland all the "CF Mammys" and Daddys for sending me the clips, and most importantly, all the people with Cystic Fibrosis in the video.
65 Roses Day took place on Friday April 13th 2018.
Testimonials from the CF Community are a vital part of the campaign for 65 Roses Day. This year, we were delighted to receive national coverage ahead of 65 Roses Day in print and broadcast media.
The average person takes 16 breaths per minute. A person with Cystic Fibrosis has to fight for every single one.
#FightToBreathe is a 60-second advertisement that graphically illustrates how life for a person with cystic fibrosis is exactly that ̶ a constant fight to breathe ̶ and invites audiences to experience that fight for themselves. This advertisement was shown in cinemas nationwide over a six week period in 2017.
Following competition, Cystic Fibrosis Ireland was selected for an awareness initiative that was shown in cinemas throughout Ireland in 2017.
"Fight to Breathe" is a 60-second cinema feature advertisement that graphically illustrates how life for a person with cystic fibrosis is exactly that ̶ a constant fight to breathe ̶ and invites audiences to experience that fight for themselves. It features Edelle Collins, from Castleknock, who has cystic fibrosis.